"Teach your kids how to stop bullying and be more than a bystander"
-This message is effective because it encourages children to take a stand against bullying instead of standing around and watching someone be bullied. It lets children know that bullying can be prevent and/or stop if they step in and let the ones doing the bullying know that it's wrong and they won't tolerate it.
"Give. Advocate. Volunteer. Live United"
-This message encourages people to become involved in making a change in their community. It also encourages them to advocate for the needs of others regardless of who they are and it encourages unity among all people.
(http://www.adcouncil.org)
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